Increasing digitization is blurring the borders between the Telecommunications, IT, Media and Entertainment industries. The convergence of these sectors into a consistent TIME industry is changing traditional value chains and creating a totally new space for companies. Wellington Partners is particularly interested in media convergence and Internet services.
Media convergence is creating new opportunities within today’s highly digitized world. Companies can combine elements of TV, gaming, networking or searching to create entirely new business models. Interactive media, digital broadcasting or niche TV channels with a strong foothold on the Web are merely a few examples of opportunities for new players that Wellington would like to invest in.
Two factors are driving the success of Internet services companies: Growing broadband penetration and increasing Internet usage across all age and income groups. The vast acceptance of the Web in everybody's life is creating multiple opportunities for second and third generation Web entrepreneurs around the globe, e.g. in streaming content, gaming, entertainment and social networks. All of these Web 2.0 entrepreneurs are benefiting from the fast growth of online advertising, where behavioral targeting will open up tremendous growth opportunities for new technology and advertising network players.
At the same time, the Internet is taking on a new dimension in mobile communication. This multi-billion dollar industry is embracing the Internet and is keenly interested in integrating new services from both established Internet players as well as a new generation of start-ups whose focus is on the mobile world.
Wellington Partners is eager to invest in outstanding business concepts, which have the potential to drive their markets on a global scale.